M.A.P. stands for "Minimum Advertisable Price".

It is a voluntarily agreement that all legitimate manufacturer authorized retailers enter into with their authorized USA suppliers. According to such agreements, retailers can usually sell M.A.P. restricted items for any price they choose, but may not display in any print or online advertising, a price below the Minimum Advertisable Price.

Melk Music, Inc. adheres to MAP restrictions because our relationship with our authorized suppliers demands it, and we keep agreements with vendors as well as our customers.

Questions regarding M.A.P.:
info@melkmusic.com